Doing business is a major focus of today's Web development and critical to the success of an organization. More than ever before, sites must be compelling to the visitor. These two-day workshops help you understand how to align people, architecture, processes, and tools.
Designed for CEOs, managers, marketing professionals, strategists, and online developers with an identified customer base, this series provides the most current curriculum in Web analysis and management.
Choose the best Web applications for your business:| WM311 | E-Business Frameworks and Fundamentals |
Position your company with a clear online brand:
| WM312 | Online Brand Experience Dennis Hahn, CEO, ID Branding |
Understand your customer behavior and business effectiveness:
| WM313 | Measuring Website Effectiveness Julie Booth, user analysis consultant |
Understand the latest eMarketing practices:
| WM314 | Introduction to E-Marketing Kent Lewis, CEO, Anvil Media Inc. |
Optimize your website:
| WM315 | Search Engine Marketing Foundations Kent Lewis, CEO, Anvil Media Inc. |
Pick up the latest tools on the Web:
| WM316 | Social Media & Web 2.0 John Anthony Hartman, Feedia Inc. |
